STARTUP BASICS

Articles

• Startup = Growth
• Entrepreneurshit - What it’s really like
• Beating the averages
• How to be Silicon Valley
• The top Idea in your mind
• People become entrepreneurs because they realize they're worth more than their resumes
• The unexpected reason why people start their own companies

Videos

• The Golden Circles - Start with why
• The 6 myths of Entrepreneurship

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SUCCESS VS FAILURE

Articles

• Do things that don't scale
• Building different products and eventually finding product market fit
• Why Blackbird (and many other investors) won’t invest in tech companies with no tech skills on the team
• How to recognise an EPIC start-up founder

Videos

• Y Combinator - How to find product market fit

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VALUE PROPOSITION AND BRANDING

Articles

• Change your name
• What's in a name? Aussie founders weigh in on whether a startup's name directly influences investment

Videos

• Value Proposition Canvas explained
• The Gaddie Pitch format

Tools

• Trendwatching, find current consumer insights and trends
• Trend Hunter, tracking the global trends
• Springwise, the latest innovations around the world
• Namechackr, check your business name
• Product Hunt, check what’s being developed in your industry

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TESTING IDEAS

Videos

• How to develop customer research questions
• Capture your business model in 20 minutes (Lean Canvas)
• How to use the validation board to test your startup idea
• How to run a user interview
• How to approach strangers for customer interviews
• Lean Startup methodology and Minimum Viable Products

Courses

• How to build a startup

Books

• The Lean Startup, Eris Ries

Tools

• Lean Canvas templates
• Lean canvas primer
• Pre-order platform that helps you with your pre-orders, custom crowdfunding, and e-commerce needs
• Startup Stash, a curated directory of free or low-cost startup tools
• Startup Resources, a bank of free or low-cost startup tools

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LEGAL AND PR BASICS

Articles

• Hey you founder Rebekah Campbell on her biggest startup regret
• PR for early stage startups
• How to create press kits that get the attention of the media

Tools

• AVCAL, Open Source Seed Financing Documents
• AirTree, open source legal templates
• SourceBottle, a free online service that connects journalists with sources
• Telum Media, for PRs and Journalists wanting to know latest media moves, alerts and jobs in Asia
• Legal Vision, free legal templates to get you started

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PRODUCT DEVELOPMENT

Articles

• What drones and crop dusters can teach about Minimum Viable Product
• How much it costs to design a mobile app?

Books

• The First 30% e-book
• Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You

Tools

• InVision, transform your designs into beautiful, interactive web & mobile mockups and prototypes
• JIRA, software development tool used by agile teams
• GitHub, software builder
• Bitbucket, The Git solution
• Amazon Web Services tutorials
• Zapier, automate your work processes
• SurveyMonkey, online survey tool
• Atlassian University
• User experience checklists
• GoodUI, ideas and A/B tested patterns for higher conversion rates and growth
• CodeCanyon, 2018's best selling code, plugins & scripts
• Themeforest, mobile app templates

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CUSTOMER AQUISITION

Articles

• Hello Fresh’s $880 million growth strategy
• 50+ Most innovative business models

Videos

• How to start a startup: Growth with Alex Schultz, Head of Growth at Facebook
• How to calculate Customer Lifetime Value
• How to increase eCommerce conversion rates

Tools

• Price Intelligently, pricing strategy driven by data
• Leadpages, lead generation and opt-in tools
• Lumen5, video creation platform

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INVESTMENT

Articles

• What founders need to know: You were funded for a liquidity event
• A lesson in start-ups · Interview with Steve Baxter
• How (and why) I invest in startups
• What does it take to raise capital, in SaaS, in 2018?
• How to get cashflow forecasting / financial modelling right
• How to get a warm investor intro (or not)

Tools

• List of Australian investors
• List of Venture Capital firms in Australia

Book

• Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

PITCHING

Articles

• 10 Steps to fix your pitch
• Sequoia, how to present to investors
• Lessons from a study of perfect pitch decks
• 5 tips for pitching your startup

Videos

• Pitch tips
• Great example pitch, ScriptRock (now UpGuard)
• Great example pitch, Aeroster pitch
• Great example pitch, Party On Demand
• Great example pitch, Tred

Tools

• Crunchbase, find info on funding rounds that have been raised by startups
• Pitch decks from funded companies
• The Credibility Code

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QUEENSLAND STARTUP ECOSYSTEM

• Advanced Queensland
• Office of the Queensland Chief Entrepreneur

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CURATED STARTUP TOOLS AND ONLINE COURSES

• Startup Library, a Y Combinator initiative with a compilation of amazing online
• Startup School, another Y Combinator initiative that’s full of helpful online videos
• StartupU, from BlueChilli, an online startup course is designed to help entrepreneurs through all the foundations of starting a business
• Self Start, government website that helps business owners through all the nuts and bolts of starting up
• Startup Stash, a curated directory of free or low-cost startup tools such branding, MVP building, customer research and website design
• Startup Resources, another curated directory of free or low-cost startup tools such branding, MVP building, customer research and website design
• Another curated list of resources
• Masters of Scale podcast
• That Startup Show podcast
• How I Built This podcast
• Lady Startup podcast

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